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Pop Mart Halts UK Labubu Sales Over Safety Concerns

The collectible craze has led to crowd chaos, fights, and reseller exploitation, prompting a temporary pause and plans for fairer distribution.

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Pop Mart store in London
Labubu toys at a Pop Mart pop-up store in Siam Center shopping mall in Bangkok, seen on May 6, 2025.

Overview

  • Pop Mart has suspended in-store and RoboShop sales of Labubu dolls across all 16 UK locations until at least June, citing safety risks from excessive demand.
  • Online blind-box sales of the dolls will continue as the company works on a new distribution system to ensure fairer access for customers.
  • The suspension follows reports of chaotic queues, fights, and threats at UK stores, as well as complaints about resellers hoarding stock to inflate prices.
  • Labubu dolls, designed by Kasing Lung and inspired by Nordic folklore, have become a global phenomenon thanks to celebrity endorsements from Rihanna, Dua Lipa, and BLACKPINK's Lisa.
  • Pop Mart plans to open a new Trafford Centre store this summer, with details on a revamped purchasing system expected in the coming weeks.