SiriusXM Announces Further Layoffs Amid Efforts to Boost Efficiency and Agility

The satellite radio giant aims to streamline operations and invest in new technologies as it faces a competitive market and subscriber losses.

SiriusXM is laying off approximately 160 employees, less than 3% of its workforce, as part of its strategy to become more efficient and agile.
The layoffs come after a previous reduction of 475 employees last year, signaling ongoing efforts to adapt to a changing media landscape.
CEO Jennifer Witz emphasizes the importance of restructuring to support future subscriber growth and the company's long-term success.
The company is investing in content, marketing, and technology platforms to drive future growth despite recent challenges, including a loss of self-pay subscribers.
Investors have responded positively to the news of layoffs, with shares rising following the announcement.