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Strava Secures $2.2 Billion Valuation with New Funding and AI App Acquisitions

The fitness platform, now nearing $500M in annual recurring revenue, strengthens its position with acquisitions of Runna and The Breakaway.

Strava fitness app
Michael Martin, the chief executive of Strava, said the UK remained an important market for the company
Illustration of woman on stationary bike. [Dom Guzman]

Overview

  • Strava's valuation has climbed to $2.2 billion following a fresh funding round led by Sequoia Capital, marking significant growth from its $1.5 billion valuation in 2020.
  • The company recently acquired two AI-driven coaching apps: Runna, a London-based running app, and The Breakaway, a U.S.-based cycling app, to enhance its offerings for runners and cyclists.
  • Strava now boasts 150 million registered users worldwide and is on track to generate nearly $500 million in annual recurring revenue.
  • The acquisitions aim to expand Strava's AI-powered coaching suite and deepen its engagement with its core user base, particularly runners and cyclists.
  • The funding and acquisitions come as Strava continues to capitalize on sustained post-pandemic growth, with over 1 billion runs recorded on the platform in 2024.