Overview

• Sukiya has closed almost all of its 2,000 Japanese outlets from March 31 to April 4, 2025, for enhanced pest control and hygiene measures.
• The closure follows two confirmed contamination incidents: a rat found in miso soup in January and an insect discovered in food in March.
• The company apologized publicly, refunded affected customers, and pledged stricter food safety protocols to prevent future incidents.
• Despite the January rat incident going viral on social media, Sukiya only officially acknowledged it in late March, drawing criticism for its delayed response.
• The incidents have led to reputational damage and financial repercussions, including a 7% drop in the stock value of parent company Zensho Holdings.