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Taylor Swift’s Fans Eye Reputation (Taylor’s Version) Reveal at 2025 AMAs

Fans have scoured Swift's social channels for clues pointing to a potential announcement of Reputation (Taylor’s Version) during tonight’s ceremony.

Taylor Swift performs onstage during the 2018 Reputation Stadium Tour at Soldier Field on June 2, 2018 in Chicago, Illinois.
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Taylor Swift was nominated in 6 categories at the 2025 American Music Awards.
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Overview

  • Fans have interpreted numerological hints—26% merchandise discounts, the order of site links spelling “AMAs” and repeated “26” references—as signals of a Reputation (Taylor’s Version) reveal during tonight’s American Music Awards in Las Vegas.
  • A trademark application for Reputation (Taylor’s Version) filed earlier this month has intensified fan speculation, though Swift’s team has not confirmed any release details.
  • Last week’s inclusion of “Look What You Made Me Do (Taylor’s Version)” in an episode of The Handmaid’s Tale added to theories that the re-recorded album is ready for launch.
  • Newsweek debunked a widely shared screenshot claiming Swift’s website featured a “Reputation (Taylor’s Version) Shop,” confirming the image was doctored.
  • Since 2021 Swift has re-recorded four albums—Fearless, Red, Speak Now and 1989—leaving only Reputation and her 2006 debut unreleased as Taylor’s Versions.