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Telugu Cinema Faces June 1 Shutdown Over Revenue Model Dispute

Exhibitors in Andhra Pradesh and Telangana demand a shift to revenue-sharing and longer theatrical windows, threatening major June releases.

Pawan Kalyan and Kamal Haasan in stills from Hari Hara Veera Mallu and Thug Life.
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Overview

  • Cinema exhibitors in Andhra Pradesh and Telangana have announced an indefinite theatre shutdown starting June 1, 2025, unless a revenue-sharing model is adopted.
  • Exhibitors met with producers, including Dil Raju and Suresh Babu, to address longstanding concerns over the fixed daily rental system, which they say is unsustainable.
  • Theatres are also calling for longer theatrical windows before films are released on OTT platforms to support box office revenues.
  • Key summer releases, such as 'Thug Life', 'Hari Hara Veera Mallu', 'Kuberaa', and 'Kannappa', face potential delays if the shutdown proceeds.
  • Only multiplexes not affiliated with the exhibitors' association are expected to remain operational during the strike, with further negotiations ongoing through the Telugu Film Chamber.