Tennessee Proposes Legislation to Protect Artists from AI Deepfakes

The Ensuring Likeness Voice and Image Security Act (ELVIS Act) aims to safeguard artists' voices from unauthorized replication by AI tools.

Tennessee Governor Bill Lee has announced new legislation, the Ensuring Likeness Voice and Image Security Act (ELVIS Act), to protect artists and songwriters from AI deepfakes and voice cloning.
The ELVIS Act is an update to existing laws, introducing specific protections for voices and addressing challenges posed by generative AI tools.
The legislation has not yet been formally introduced in the Tennessee Legislature and the text of the proposal has not been publicly distributed.
Other states and federal lawmakers are also grappling with the challenge of curbing the dangers of AI, with similar legislation expected to emerge across the country.
Artists and creatives are increasingly calling for stronger protections against new AI tools that produce imagery, music, video and text without their permission.