Threads Introduces Advanced Search Filters to Compete with Rivals
The Meta-owned platform now allows users to refine searches by profile and date range as it seeks to retain users against growing competition from Bluesky and X.
- Threads is rolling out a new search feature globally, enabling users to filter posts by profile, 'After date,' and 'Before date.'
- Previously limited to basic keyword searches, Threads' update aims to improve search precision and usability.
- The feature is being released incrementally over the next few weeks, with some users already gaining access.
- Meta's Threads faces increasing competition from Bluesky, which has rapidly grown to 24 million users as X continues to lose users.
- Other recent Threads updates include custom following feeds and algorithmic adjustments to prioritize posts from followed accounts.