Trump and Vance Rebrand Social Conservatism Amid Election Challenges

The Republican ticket seeks to redefine its stance on family and abortion issues as they face criticism and evolving voter expectations.

Senator J.D. Vance and former President Trump emphasize a pro-family agenda, advocating for fertility treatments and affordable housing for young families.
Vance's compassionate tone on abortion aims to counter Democratic attacks and regain public trust after setbacks in recent referendums.
Trump and Vance's support for in vitro fertilization (IVF) marks a shift in conservative policy, despite potential backlash from fiscal and social conservatives.
Vance denies supporting a national abortion ban, aligning with Trump's stance to leave abortion policy to individual states.
Critics argue the GOP's new approach may alienate both pro-life activists and fiscal conservatives concerned about government spending.