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3w ago

Trump Media Explores Utility Token and Digital Wallet for Truth+ Subscriptions

Trump Media & Technology Group outlines plans for a utility token and wallet as part of its expanding crypto and fintech ecosystem.

President Donald Trump answers questions from the media outside the White House on Tuesday.
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Overview

  • Trump Media & Technology Group (TMTG) is developing a utility token and Truth digital wallet to facilitate payments for its Truth+ streaming service and other products.
  • The utility token is part of a rewards program aimed at monetizing the Truth Social ecosystem and expanding user engagement.
  • TMTG reiterated plans to launch crypto-integrated ETFs in partnership with Crypto.com, combining equities with cryptocurrencies.
  • Since going public in March 2024, TMTG's valuation has dropped from $8 billion to $5.5 billion, despite product diversification efforts.
  • The company’s crypto initiatives align with President Trump’s pro-crypto regulatory stance, which includes promoting digital asset adoption and legislation.