Twitter Announces Paid Users Can Now Post Longer, Formatted Tweets and Earn Money

Twitter subscribers who pay $8 per month for the Twitter Blue service can now post up to 10,000 characters in a single tweet, four times the normal limit, and format text in bold and italics.
Twitter announced the new features as the company tries to grow its nascent subscription business and attract more paid customers beyond the current 290,000 subscribers of Twitter Blue.
The massively expanded tweet limit and text formatting tools put Twitter in more direct competition with newsletter companies like Substack that charge writers and journalists to publish long-form content.
However, the unusually long tweets are a departure from Twitter's original identity as a microblogging service, and the feature rollout appeared glitchy.
Twitter also said it would allow US-based Twitter Blue subscribers to make money from their tweets through a new "Monetization" option, though details on the program were scarce.