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Uber Offers $1,000 Incentive to Ditch Personal Cars for Five Weeks

The 'One Less Car' initiative aims to promote alternative transportation and reduce emissions in select North American cities.

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The Uber logo is shown on the building in Los Angeles, California, U.S., February 14, 2024.  REUTERS/Mike Blake/File Photo
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Overview

  • Participants in seven cities will receive credits for rideshare, public transit, and car rentals.
  • The program includes $500 in Uber credits, $300 for public transit, and $200 for car rentals.
  • Uber previously ran a similar trial in Australia, leading to increased use of walking, cycling, and public transport.
  • The initiative targets cities with high return-to-office rates and aims to demonstrate the cost savings of a car-light lifestyle.
  • Participants are required to document their transportation habits and experiences throughout the trial.