Walmart Expands Pride CollectionTarget Reduces Offerings
Walmart partners with LGBTQIA+ designers, while Target scales back Pride merchandise following last year's backlash.
- Walmart's 'Pride Always' collection includes clothing, accessories, and home goods available online and in stores.
- Target cuts its Pride merchandise from over 2,000 items last year to fewer than 75 this year.
- Target's decision follows significant backlash and boycotts over its previous Pride collection.
- Walmart's move contrasts with Target's cautious approach, aiming to support LGBTQIA+ visibility and inclusivity.
- Both retailers' strategies reflect differing responses to consumer and political pressures.
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