Promotions Celebrity Endorsements Product Launches Promotional Events Dunkin' Beats by Dre Food Marketing Beauty Marketing Athlete Endorsements Pantone Cultural Impact Beats by Dre x Minecraft Pop Culture Athlete Branding Food Products Barbie (movie adaptation) Luxury Brands NFL and Taylor Swift Revenue Impact Audience Expansion Digital Channels Credibility Boost Marimekko Beauty Industry Licensing Video Game Marketing Social Media Marketing Promotional Campaigns Coca-Cola and OREO