Society ❯Consumer Behavior

Advertising Impact

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Netflix to Launch AI-Driven Ads on Ad-Supported Tier in 2025

The streaming giant plans to integrate generative AI ads into shows and pause screens, aiming to double ad revenue while addressing privacy concerns.

Judge Allows Class-Action Lawsuit Over Burger King's Whopper Ads to Proceed

X Projects First Ad Revenue Growth Since Musk's 2022 Takeover

Roku Tests Autoplaying Ads Before Home Screen Access

Indian Court Fines PVR INOX for Prolonged Ads Delaying Movie Start Times